Lighting Design has always been clouded in numbers and the ability to translate a quality lighting outcome from numbers is very difficult to understand. The beauty of the Bloom Unit platform enables us in the lighting industry to show our clients the qualitative aspects of the numbers in a way that is non-technical. Many luminaire suppliers market that their light fittings meet the requirements of a design standard. Bloom Unit enables us to see how well that standard is being met. In the realm of public lighting we can see how much light is falling on the vertical surfaces of buildings to ascertain the negative aspects of over lighting our cities at night.
Paul Arden has worked in the Computer Graphics industry for over 20 years, co-founding the architectural visualisation practice Luminova out of university before moving to mental images and NVIDIA to manage the Cloud-based rendering solution, RealityServer, now managed by migenius where Paul serves as CEO.